In the ever-evolving world of dining, Dine Brands Global—the culinary mastermind behind Applebee’s Grill + Bar and IHOP—has cooked up an exciting new chapter by relocating its corporate headquarters. Trading the familiar ambiance of Glendale for a fresh, spacious venue, the company has set its table at the “10 West” building on Walnut Street in Pasadena. With a sprawling 80,000 square feet spread across the fourth and fifth floors, this move is more than just a change of scenery—it’s a strategic upgrade designed to enhance the flavor of collaboration and innovation.
A Five-Star Space Garnished with Excellence
Dine Brands didn’t just move; it elevated. The relocation project earned the company a coveted REmmy award for “Innovative Workspace Over 50,000 sq. ft.,” a testament to the thoughtfulness baked into every aspect of the design. Like a master chef curating a menu, the project team, including Gensler (architecture), ARC Engineering (MEP), and SAW & Associates (project management), combined their expertise to create a workspace recipe that balances functionality and inspiration.
2024 REmmy Awards Gala
Tech and Taste: The Secret Ingredients
Modern restaurants thrive on both ambiance and efficiency, and Dine Brands ensured its new headquarters had the right ingredients for a seamless operation. PLANNET was brought in to oversee the technical “mise en place,” orchestrating the setup of a robust digital infrastructure. From Wired and Wireless Voice/Data Cable systems to well-equipped technology rooms, efforts ensured a strong backbone for operations. The space also features a predictive analysis and validation survey, ensuring optimal wireless coverage—critical for today’s connected workforce.
Dine Brand Headquarters Interior
Adding spice to the mix were enhanced Audiovisual Systems and state-of-the-art Security Systems designed to keep the workplace safe while fostering creativity. Spaces like the Concept Lab, Test Kitchen, and Beverage Lab were tailored for innovation, akin to test dishes crafted before making their way to a restaurant’s main menu. Other features, such as the Town Square and Focus/Interview Rooms, provide employees with the perfect blend of communal energy and quiet corners.
A Plateful of Potential
Dine Brands officially opened the doors to its new home in April 2023, plating up an environment designed to fuel collaboration and drive the dining industry forward. The move reinforces the company’s commitment to staying ahead of the curve—just as any great chef anticipates the next trend in flavors.
By setting the table for innovation and excellence, Dine Brands Global’s new headquarters is more than just a workspace; it’s a reflection of the brand’s identity and its forward-thinking approach to the full-service dining experience. As the company continues to lead the industry, this move serves as a reminder that great things happen when you mix the right ingredients with a pinch of ambition and a dash of vision. Bon appétit, Dine Brands!
Learn More about the Dine Brands Headquarters project and how PLANNET services help clients create secure and safe workplaces, learning environments, and life spaces that enhance and stay true to your architectural vision.
